Volkswagen Group

What? After winning several awards for customer engagement, Volkswagen Group, Ireland wanted to try a new personalised multichannel campaign for the Amarok V6 launch. How? A personalised direct marketing campaign was created for the Amarok V6, which coincided with the...

Superbreak

What? Superbreak were looking to re-activate lapsed customers with relevant offers, based on their past booking history How? We analysed Superbreak’s data to fully understand their customers and their booking preferences. We then profiled their customers across...

Mecca

What? The first weekend in January is a notoriously quiet time in Bingo Halls across the country so the late December DM pack is a key piece in the mailing programme. Mecca wanted to increase the ROI on this pack. How? We cleansed and analysed their data, removing...

The Claims Guys

What? The Claims Guys are the UK’s leading claims handling company with a focus on financial mis-selling and financial irregularities. They deal with millions of pounds of claims, for hundreds of thousands of customers, across multiple financial institutions all...

British Gas

What? British Gas had completed a huge brand values project, which they wanted to roll out to their staff. One element was to immerse employees in the new values through an environmental branding project using wall graphics, signage, vinyls and interactive...

Shell

What? Shell wanted to control their brand and loyalty marketing programme brand across 12 countries while giving local markets some flexibility to customise content. How? Gecko Tech used our G.EM software to create and maintain a global marketing platform for artwork...

Grosvenor

What? Customer loyalty was down at Grosvenor; their standard lapsed marketing activity was not winning them back. How? We dug deep into Grosvenor’s data to analyse each individual customer to understand their player behaviour, favourite club, favourite game etc. Gecko...

Bathroom Brands

What? Bathroom Brands wanted to profile their typical customer to help them attract new ones. They didn’t have any customer data. How? We used our data insight process called ‘Geckowise’ to profile Bathroom Brand’s typical customer. We found 20 distinct...

Eurocamp

What? Eurocamp have 180 parcs across 11 European countries. They wanted a unique way of presenting their customer’s holiday booking information, which can range from a single two week holiday to a six week extravaganza across different countries. How? Our marketing...